Current:Home > StocksChainkeen Exchange-The happiest country in the world wants to fly you in for a free masterclass -Capitatum
Chainkeen Exchange-The happiest country in the world wants to fly you in for a free masterclass
Poinbank View
Date:2025-04-06 09:32:26
Finland,Chainkeen Exchange which has held the title of happiest country for six years running, is now looking to teach the rest of the world a thing or two.
The Nordic country is hosting a four-day happiness masterclass in June, and its tourism board says 10 lucky applicants will get to go for free. Others will be able to study (and hopefully cheer) up virtually when it later becomes available online.
"A question we often get is: 'How are you so happy?'" Heli Jimenez, senior director of international marketing at Business Finland, said in a statement. "We believe Finnish happiness stems from a close relationship with nature and our down-to-earth lifestyle: it's not some mystical state, but a skill that can be learned and shared."
Finland is marketing itself as uniquely positioned to take on the challenge, having just clinched the top spot in the World Happiness Report yet again (the U.S., in contrast, is ranked 15th).
Happiness and well-being can be measured in many ways, including through people's own reported satisfaction with their lives, as researchers note. The World Happiness Report focuses on six factors to help explain it: social support, income, health, freedom, generosity and absence of corruption.
Finnish tourism authorities have a few ideas for why people there are consistently so content, including low levels of crime and corruption, efficient public services and access to nature.
Now they want to "help people find and master that Finnish state of mind" — saunas and pine forests included.
"We've chosen the best coaches, one of the most breath-taking resorts in Finland, and a time in the early summer amid the beautiful Finnish nature for our masterclass," Jimenez says. "We feel it's a really unique opportunity to discover something wonderful and valuable: anyone curious should definitely apply."
What the class entails
The happiness crash course will be divided up into four main themes — food and well-being, health and balance, design, and nature and lifestyle — and taught by four coaches who are experts in various fields. Officials say a more detailed program is on the way.
It's slated to run from June 12-15, with participants arriving the day before and departing the day after.
They'll stay at the Kuru Resort, a luxury resort in the Finnish Lakeland region that organizers describe as "surrounded by fragrant pine forests and breath-taking views."
Each participant will get their own villa with panoramic windows, as well as a private sauna and spa.
Because the program emphasizes good sleep and a digital detox, organizers say, the villas have no TVs (though in-room WiFi will be available) and even the bedding has been approved by sleep specialists.
"Every minute detail [at] the resort is designed to help you wind down and relax — fragrances, sounds and materials included," they add.
Participants' travel and accommodation expenses will be covered. But they have to hold up their end of the deal: They'll be filmed throughout their visit, with that material to be used in Visit Finland's communications and advertising.
How to apply
Officials say anyone over the age of 18 can apply for the masterclass, either individually or with a friend, relative or partner.
They're looking for people who speak English, aren't representing brands or companies and are comfortable being filmed.
"We are looking for outgoing people who are interested in comprehensive wellbeing and Finnish nature," they say. "You don't have to be a self-help enthusiast or have survival skills in Finnish nature. All we want is an open mind."
To apply, people must fill out an online form and complete a social media challenge on either Instagram or TikTok.
The challenge: Create content, preferably a video, showing "what things make you believe you may be secretly a Finn," and explaining why you want to take the masterclass.
"Are you the type of person who would much rather go to a forest than to a party? One who feels absolute desperation when running out of coffee? Prefers washing up in a lake rather than in the shower? That's just your inner Finn," Visit Finland said in an Instagram post announcing the challenge.
Applications will close on April 2, and winners will be publicly announced — on social media, of course — a month later.
veryGood! (7398)
Related
- Working Well: When holidays present rude customers, taking breaks and the high road preserve peace
- DNA from pizza crust linked Gilgo Beach murders suspect to victim, court documents say
- Amazon Prime Day Is Starting Early With This Unreal Deal on the Insignia Fire TV With 5,500+ Rave Reviews
- Tina Turner's Son Ike Jr. Arrested on Charges of Crack Cocaine Possession
- NFL Week 15 picks straight up and against spread: Bills, Lions put No. 1 seed hopes on line
- A Chinese Chemical Company Captures and Reuses 6,000 Tons of a Super-Polluting Greenhouse Gas
- A Tesla driver was killed after smashing into a firetruck on a California highway
- Amazon Shoppers Love This Very Cute & Comfortable Ruffled Top for the Summer
- Man can't find second winning lottery ticket, sues over $394 million jackpot, lawsuit says
- With a Warming Climate, Coastal Fog Around the World Is Declining
Ranking
- Most popular books of the week: See what topped USA TODAY's bestselling books list
- Bachelor Fans Will Want to Steal Jason Tartick and Kaitlyn Bristowe's Date Night Ideas for a Sec
- Health concerns grow in East Palestine, Ohio, after train derailment
- US Blocks Illegal Imports of Climate Damaging Refrigerants With New Rules
- At site of suspected mass killings, Syrians recall horrors, hope for answers
- Want To Get Ready in 3 Minutes? Beauty Gurus Love This $5 Makeup Stick for Cheeks, Eyes, and Lips
- How to file your tax returns: 6 things you should know this year
- Want To Get Ready in 3 Minutes? Beauty Gurus Love This $5 Makeup Stick for Cheeks, Eyes, and Lips
Recommendation
Macy's says employee who allegedly hid $150 million in expenses had no major 'impact'
Compare the election-fraud claims Fox News aired with what its stars knew
Indian authorities accuse the BBC of tax evasion after raiding their offices
For Farmworkers, Heat Too Often Means Needless Death
Retirement planning: 3 crucial moves everyone should make before 2025
Super Bowl commercials, from Adam Driver(s) to M&M candies; the hits and the misses
Federal Trade Commission's request to pause Microsoft's $69 billion takeover of Activision during appeal denied by judge
Warming Trends: Elon Musk Haggles Over Hunger, How Warming Makes Birds Smaller and Wings Longer, and Better Glitter From Nanoparticles